October 18th, 2010 
admin Myspace Music Profit Monster: Easy Online Marketing Strategies to Get More Fans Fast
From one of the music industry’s top executives comes the ultimate guide to making the most of the internet to promote yourself and your music. Nicky Kalliongis is a veteran music industry professional who’s worked with the likes of the legendary Clive Davis and L.A. Reid and with artists as diverse as Aretha Franklin, Avril Lavigne, OutKast, Pink, and Prince. He has been involved with hit singles and albums totaling over 653 million copies in sales. Now, he divulges proven Internet marketing strategies for the digital world and demonstrates how any musician or band can put them to use without the benefit of a big budget, marketing team, or PR person.
This step-by-step guide shows you how to:
Make the most of your MySpace page
Utilize MySpace, YouTube, Facebook, and Squidoo in concert for maximum online presence
Get people to visit your site and listen to your music
Increase traffic to your site
Write and circulate an effective press release
Attract media, radio stations, record labels, and fans
Whether you’re trying to get a record contract or stay independent, MySpace Music Profit Monster gives you all the tools you need to successfully establish yourself online. You make the music. This book will do the rest.
“One of the premier music executives in the country, Nicky has participated in the success of the world’s biggest acts, including Whitney Houston, Toni Braxton, Aretha Franklin, Carlos Santana, and Prince. His tremendous work ethic, attention to detail, and superb musical instincts truly exemplify him as one of the top A&R men in the business today.” (Monte Lipman, President, Universal Republic Records)
Rating: 
(out of 21 reviews)
List Price: $ 24.00
Price: $ 14.73
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Review by Lacey Wright for Myspace Music Profit Monster: Easy Online Marketing Strategies to Get More Fans Fast
Rating:
I’m extremely suspicious of this book getting 17 5-star ratings. It was alright! Seriously though, any more than 3 stars is generous.
THE BAD:
It’s quite basic, explaining how to set up a myspace page, etc. Now, maybe I’m biased because I was not new to MySpace when I purchased the book. I already knew about bulletins and blogs and messages and how things work on MySpace. I was more interested in getting more traffic to my band’s page.
Certain things about the book were frustrating. For instance, there is a subheading in one of the chapters titled “Getting on the Front Page.” Well, in that section it talks about what a great opportunity it is to get on MySpace’s homepage. (Duh.) However, it does NOT tell you how to accomplish this. Instead, it states how unlikely it is, but that it’s a “wild dream for everybody.” Useless. Basically, the book tended to tell you which things would be good things for you to do but then left you clueless as to how to go about it.
There was a type-o probably every 5th or 6th page, and that REALLY irritated me. It was hard to take the book seriously when it clearly had not been edited.
THE GOOD:
It is a quick read. You could go through the whole book in a day.
It talked a good deal about promotions for your band. Although, most of it involved writing or hiring a writer rather than flyers or other traditional techniques I assumed would be the most proficient.
Nicky Kalliongis obviously has a lot of contacts and has done some great stuff in his musical career. … but I would not by any means consider him a good author.
Anyway, yeah, 3 stars, no more.
Review by Sandra Baker for Myspace Music Profit Monster: Easy Online Marketing Strategies to Get More Fans Fast
Rating:
As a novice I was skeptical, but the book is the real deal. Not only does this book contain helpful information on getting started and staying strong, but it is written in an easy to read fashion perfect for anyone wanting to break in. I read it and love it, and plan to go back and read it again as I implement the strategies listed. Perfect choice for my need.
Review by Becca for Myspace Music Profit Monster: Easy Online Marketing Strategies to Get More Fans Fast
Rating:
This book is very enlightening and well written! Your book inspires me in so many ways, and I enjoyed reading it! You are extremely detailed and talk about the topics many of us struggle with.
There is a wealth of valuable information in your book that is pertinent for a variety of things. I found myself completely engrossed in your writing, as you answered many of the questions I have had. As a writer, I am continually looking for valuable tools that will help me to grow as a writer, and your book is an excellent source to do just that!
Review by Ardin Lalui for Myspace Music Profit Monster: Easy Online Marketing Strategies to Get More Fans Fast
Rating:
This book is very useful for up and coming musicians. I’ve shared it with my musician friends and all of them have found something useful inside. The book is pretty comprehensive and covers the whole range of options that you have to promote your music, generate interest, get publicity and most important of all, create a buzz.
The books starts with the very basics of how to open a Myspace account and builds from there to explain how social networking works, how to set up your own music website, and how to get noticed.
The book could also be useful for other people in the arts such as actors, writers etc. who face similar challenges of getting thier work noticed.
This book is worth considering if you are trying to increase your exposure online.
Review by J. A. Amos for Myspace Music Profit Monster: Easy Online Marketing Strategies to Get More Fans Fast
Rating:
you only have to look at the list of credits to see that this book is written by somebody who really knows what he’s talking about. The isn’t just in dry advice but real meaningful information about how to market your music online written by somebody who has spent many years working at senior level in the recording industry. If you want to know how to make it online with your music you simply have to read this book.